Ferring Appoints New Vice-President of Global Marketing
Copenhagen, Denmark – October 1, 2002 –
Ferring would like to announce that Mr. Aaron Graff has been appointed as Vice President of Global Marketing, Medical Services and Business Development.
Mr. Graff joins Ferring after a 17-year career with Bristol-Myers Squibb (BMS). At BMS Mr. Graff held positions of increasing marketing and management scope, culminating with leading their $1.7B flagship PRAVACHOL franchise to double-digit growth in the US.
‘The experience and skills of Aaron (Mr. Graff) will help ensure Ferring’s continued success in the highly competitive global market, ‘ said Michel L. Pettigrew, executive vice president of commercial operations. ‘We are extremely pleased that he has joined the Ferring team as he is uniquely qualified to help us lead both the existing and future Ferring franchises globally with his dynamic vision.’
Prior to his work on the PRAVACHOL franchise, Mr. Graff led the BMS Consumer Medicines business in Europe, helping to create the fastest growing analgesic franchise with sales of more than $400MM. While working in Europe Mr. Graff participated in a number of important organizational redesign projects and led the divestiture team to sell several non-core BMS brands. In addition, Mr. Graff has held numerous marketing and sales management positions in the Consumer Group.
Before joining BMS Mr. Graff held a variety of marketing management positions at Citibank and International Playtex. He received his BBA in Finance from the University of Michigan and his MBA in Marketing from New York University.
About Ferring Pharmaceuticals
Ferring is a research driven, specialty biopharmaceutical group active in global markets. The company identifies, develops and markets innovative products in the areas of endocrinology, gastroenterology, gynecology, infertility and urology.
In recent years Ferring has expanded beyond its traditional European base and now has operating subsidiaries in over 40 countries.
To learn more about Ferring or our products please visit us at www.Ferring.com.
For more information, please contact
Sharmi Albrechtsen
Communication Manager, Ferring International Center
+45 28 78 72 09
sharmi.albrechtsen@ferring.com
